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Pro Filt'r Fluid Flex Foundation: Fenty Beauty entered a new era on September 4, 2026, by replacing its iconic original 2017 Soft Matte foundation with the all-new Pro Filt'r Fluid Flex Natural Matte Longwear Foundation. This reformulated line features 50 new shades, neutral undertones, an updated numbering system, and Fluid Flex technology designed to move naturally with the skin for up to 12 hours.
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